Why Social Media is Important for Marketing

Why social media is important for marketing

Due to competition, businesses have to focus on avenues beyond the traditional marketing channels. One such viable marketing tool is social media. If you are wondering why you need to have a proper social media marketing plan, this…

Mistakes Entrepreneurs Should Avoid on Social Media

The start of a new business demands that you even market it online; but how do you go about using social media to your benefit without making common mistakes that most new entrepreneurs do? Find out here.

Social Marketing Theory

Social marketing theory is a combination of theories that include commercial marketing strategies and techniques. Get a glimpse on its major aspects in more detail here.

Social Media Marketing Tips

Marketing today, stands as the pinnacle for a successful business. With social media marketing gaining profitable focus, let us enhance this strategy with a few tips on marketing. Read on as we explore the latest boon of the world…

Why Social Media Won’t Last as a Marketing Tool

Since the beginning of online social networking, businesses have seen these novel outlets as potentially powerful marketing tools. But, when people catch on to the schemes of marketing professionals, social networking websites will…

Promotion via Pinterest

Pinterest can be an effective arm of any social media campaign if done well. Even if your company is service-oriented and doesn’t have a tangible product to promote, you can attract customers by creating an image that reflects…

Using Social Media for Political Campaigns

All forms of advertising and marketing today, entail a solid digital strategy. Political campaigning is no different. This article attempts to explore ways in which the power of social media can be leveraged for effective political…

What is Societal Marketing Concept?

An integral part of the Corporate Social Responsibility (CSR) of a firm, societal marketing concept goes beyond the commercial relationships of being a manufacturer and a consumer. What is it and how it is transforming the…

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